As a webmaster and small business owner, you probably already know the importance of SEO. Search engine optimization is how you get free traffic to your website, so that you can get more visitors and sales online. The problem is, SEO can be quite complex and it requires an extensive amount of link building to get your website to rank higher on search engines like Google. Link building is where you publish content on other websites, with a link back to your own website. This shows Google that your website has authority and is popular on the Internet, since it is being linked to from other sources. Some of the strongest link building methods include PDF document submission services, as well as social bookmarking services. By using these two link building methods together, you can increase your rankings quickly and get desirable results.
PDF document submissions are underutilized
Not very many webmasters are using PDF document submission directories for links. These are underutilized sources that you can take advantage of right away. Most webmasters are still using old methods like article directory submissions and press release submissions. You can get ahead of the times by jumping to this new platform. Essentially, a PDF or document website is a type of website that allows users to submit high-quality PDF documents, which will be crawled and indexed by Google. The links inside the document will be crawled as well, they will be recognized and considered a backlink.
Social bookmarks can be pointed to the documents, or directly to your website
Social bookmarking services were referenced in this post as well because they can be used to build link juice to the documents that you have created, or you can use social bookmarks to directly link to your website. Either approach is a legitimate and white hat way of doing link building, social bookmarks are a great link source and they should be a primary part of your SEO campaign.